The History of Google Penguin 2.0 Algorithm Update

Penguin 2.0 Algorithm

The main goal of penguin 2.0 is to restrict websites that raise their ranking through manipulative link strategy. Penguin was introduces on the date of 24th April, 2012 with penguin 1.0. This introduction affected on 3.10% of English searched. Version 1.1 was released on the date of May 26th, also affected 0.10% of English searches. On the date of 5th October, version 2.0 was initiated, affecting 2.30% of English searches. This translates to 115,000,000 searches day by day within the English language speaking region only.

Site Link Portion

With respect to no-follow links, if you have 14% of these links you have got penalized if you have 30% of these links can stand to profit from penguin. If you have get 26% if those links, than you stand to profits. For links using exact match anchor text, within 60% of these links, you will get the penalized within with 22% of those links you stand to profit.

The Primary Issues with Google Anti-Spam Algorithms

•   Very high percentage of rich keyword rich inbound links

•   Links from very low quality of papers including a lot of outgoing links.

•   Links from website in a webpage that is not similar to your business at all.

•   Lots of links from website foots and blogs comments.

•   Links from an article that is not similar to your site.

•   Poor diversity of links, blog rolls, comments, directories and footer links.

What Can Happen

The below actions can be taken to profit from Google Penguin Updates.

•   Develop a quality content that obtains attention from the public and easily shared on Social Media Sites like Face book, Twitter, Google Plus or LinkedIn.

•   Find a proper way to attract natural links to your site contents.

•   Cheers sharing on your website.

•   Construct your page rank to profit from quality signals.

•   Find a correct way to attract the links from other influencers.

•   Build the relationship within your circles of expertises.

•   With respect to your website promotion, get the page rank approach. This can be accomplished by getting mentioned for natural reasons. To develop unique content in such a manner to earn standard interaction and natural attention as opposed to paid media.